Cover of the novel by Jared Moore "The Strength of the Illusion". Central image is of tangled coloured ribbons with the title text repeated on them.

“Animal farming will end by the end of this century” – Jacy Reese Anthis

Jacy is a social scientist & co-founder of the Sentience Institute. His acclaimed book, The End of Animal Farming, analyzes the development & popularisation of food technologies such as plant-based & cultivated meat. In Sentientist Conversations we talk about the two most important questions: “what’s real?” & “what matters?”